Sep 4 2009

Got Your Revolution! Right Here, Right Now.

Posted by cheyennejack at 6:53 PM
2 comments
- Categories: Social Media

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The song in this informative video is by Fatboy Slim and called "Right Here, Right Now", which could not be more accurate. Sure, there is an ongoing argument about whether social media is an evolution or revolution.

You can argue what you like, but know this. It is a GAME-CHANGER, and it is "Right Here, Right Now".

"Get busy living, or get busy dying", thats the kidney shot heard 'round the world right into your business. Social engagement cannot be avoided; only embraced. How will you react?


For those of you that want to read over the statements in the video quickly or come back after watching the video to the statistic that most jumped out at you, I've written them all down below.

  • By 2010 Gen Y will outnumber Baby Boomers
  • 96% of Gen Y have joined a social network
  • Social Media has overtaken porn as the #1 activity on the Web
  • 1 in 8 couples married in the U.S. last year met via social media
  • Years to reach 50million users (Radio: 38 years, TV: 13 years, Internet: 4 years, iPod: 3 years)
  • Facebook alone added 100 Million users in less than 9 months
  • iPod Application downloads hit 1Billion in 9 months
  • If FaceBook were a country it would be the world's 4th largest, just behind China, India and the United States
  • China's Qzone is larger than Facebook with 300 million using their services
  • 2009 US Department of Education study revealed that on average online students out-performed those receiving face-to-face instruction
  • 1 in 6 higher education students are enrolled in online curriculum
  • 80% of companies are using LinkedIn as their primary tool to find employees
  • The fastest growing segment on FaceBook is 55-65 year-old females
  • Ashton Kutcher and Ellen Degeneres have more Twitter followers than the entire population of Ireland, Norway and Panama
  • 80% of twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences.
  • Generation Y and Z consider e-mail passe
  • In 2009 Boston College stopped distributing e-mail addresses to incoming freshmen
  • What happens in Vegas stays on Social Media (Flickr, YouTube, Digg, MySpace, etc)
  • YouTube is the 2nd largest search engine in the world
  • YouTube has more than 100,000,000 videos
  • Wiki is an Hawaiian term = Quick
  • Wikipedia has over 13 million articles
  • Studies show that it is more accurate than Encyclopedia Brittanica (not to mention refreshed faster)
  • 78% of the articles are non-English
  • If you were paid $1 for every time an article was posted on Wikipedia, you would earn $156.23... per hour.
  • There are over 200,000,000 Blogs.
  • 54% of bloggers post content or tweet daily
  • "Word of mouth" is being replaced by a "World of mouth"
  • 25% of search results for the World's Top 20 largest brands are links to UGC, user-generated content (aka social media)
  • 34% of bloggers post opinions about products & brands
  • Do you like what they are saying about your brand? [Do you even know]? You Better.
  • People care more about how their social graph ranks products and services than how Google ranks them
  • 78% of consumers trust peer recommendations; only 14% trust advertisements
  • Only 18% of traditional TV campaigns generate a positive ROI
  • 90% of people that can TiVo ads, do.
  • Hulu has grown from 63 million total streams in April 2008 to 373 million in April 2009
  • 70% of 18-34 year-olds have watched TV on the Web
  • Only 33% have ever viewed a show on DVR/TiVo
  • 25% of Americans in the past month said they watched a short video... on their phone
  • 35% of book sales on Amazon are for the Kindle
  • 24 of the 25 largest newspapers are experiencing record declines in circulation
  • We no longer search for the news, the news finds us
  • In the near future we will no longer search for products and services, they will find us via social media
  • Social Media isn't a fad it's a fundamental shift in the way we [mass] communicate
  • More than 1.5 million pieces of content (links, news stories, blog posts, notes, photos, etc.) are shared on Facebook, Daily
  • "It's the econonmy stupid." -James Carville, 1992 :: "It's a people driven economy stupid" - Erik Qualman, 2009
  • Successful companies in social media act more like Dale Carnegie and less like David Ogilvy (Listen First, Sell Second)
  • Successful companies in social media act more like party planners, aggregators, and content providers than tranditional advertisers.

The video and its source data can be found by the creators at SocialNomics.com


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Comments

christy

christy wrote on 09/27/09 9:10 AM

i saw this video at a training i went to, it is great :)
JZ

JZ wrote on 03/24/10 2:24 AM

Totally awesome!!

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