Category: Social Media

Mar 30 2010

Lunch and Learn Slides - Concourse Office Park

Concourse Lunch n Learn Notes, Slides and URLs

Outline of notes on Productivity and Brand Management

A big thanks goes out to the concourse office park in Atlanta, GA for kindly hosting their "lunch and learn" series and inviting me to speak last Wednesday.

I'd also like to thank everyone that came and participated in the discussion. I've been told it was the largest "lunch and learn" group they've had and we even managed to keep everyone awake too.

If you didn't have a chance to join us last Wednesday, then I invite you to join us Thursday, April 1, 2010 at the Ravinia Club's Professional Development Series. I will be speaking upon "Online Communities, Brand Management Tips, and Productivity Tools" which will cover some of this material along with an emphasis toward online communities.

As promised at our lunch and learn, below is a listing of the URLs and tools we talked about along with the slides. This is certainly not a complete list of available tools, or even the tools that compete in each segment. It is meant to give you an idea of what is possible out there on the.. 

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0 comments - Posted by cheyennejack at 2:45 PM - Categories: Productivity | Social Media

Jan 20 2010

Measuring Social Media ROI

Question: What is the ROI on Social Media?

Answer: What is the ROI of Your Phone?

  • How can you measure the value of having a phone for your company?
  • How do you evaluate the ability to have people call you about everything from customer support to new business?
  • Is it easier to show a "Negative ROI" for not having phone?
  • Would you even consider not having a phone in your business today?

Social media is as vital as a phone for the new business model while delivering greater results with more accuracy, in less time and fewer costs. If your business plan calls for a phone line, go ahead and stick in a social media plan. You will be glad you did.

However, if you or your boss is not yet convinced then take a look at this 4 minute video with plenty of "ROI numbers" to show you how the future leaders of business are scraping the old guard off the grid by utilizing a social media strategy.

Question: Where is that memo from 1996 calling email 'a flash in the pan; just something for kids and moms to send jokes and recipes; certainly not a useful tool in the business enterprise'?

Answer: The better question is which unemployment line the writer of that memo has been standing in for the last 10 years.

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0 comments - Posted by cheyennejack at 8:20 PM - Categories: SEO / Marketing | Social Media

Sep 4 2009

Got Your Revolution! Right Here, Right Now.

The song in this informative video is by Fatboy Slim and called "Right Here, Right Now", which could not be more accurate. Sure, there is an ongoing argument about whether social media is an evolution or revolution.

You can argue what you like, but know this. It is a GAME-CHANGER, and it is "Right Here, Right Now".

"Get busy living, or get busy dying", thats the kidney shot heard 'round the world right into your business. Social engagement cannot be avoided; only embraced. How will you react?


For those of you that want to read over the statements in the video quickly or come back after watching the video to the statistic that most jumped out at you, I've written them all down below.

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2 comments - Posted by cheyennejack at 6:53 PM - Categories: Social Media

Jun 25 2009

Social Buzzword Potpourri Poem

In preparation for a presentation next week to cover the social media landscape I figured it would be more fun to create a social media buzzword poem, rather than dully list hundreds of terms and sites out there. 

In the spirit of collaborative community, feel free to add on some stanzas yourself!

Social Buzzword Potpourri

Twitter me this, Wiki me that,
Should I really care about a lolcat
Why’d I get poked on my Facebook?

 
Should I blog on my netbook
Has YouTube killed the video star
Or made it more delicious by far
Did Microsoft StumbleUpon Bing
Should I Digg anything Ning?


Widgets to elf myself and stock tickers
On Picasa and Zooomr, what about Flickr
Can I Cha Cha with mobile or just my MySpace
SEO, Messy-O Will you just Fixya this place?

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4 comments - Posted by cheyennejack at 9:17 PM - Categories: Social Media

May 28 2009

Atlanta User Groups

Announcing AtlantaUserGroups.com

A resource for Atlantans to find and promote quality educational events that occur in the metro atlanta area.

Atlanta User Groups Logo

Serving my second term now as president for the Atlanta Cold Fusion User Group I have recognized that it was not just my group but other Adobe groups and actually just other groups in Atlanta that tend to struggle with some of the same key obstacles.

With the help of other user group organizers, we are building a social community resource at Atlanta User Groups to help solve some if not more of the common issues listed here.

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0 comments - Posted by cheyennejack at 6:46 PM - Categories: Atlanta | ColdFusion | Productivity | SEO / Marketing | Social Media

May 18 2009

Social Media Trends in Health Care

What are some of the social media trends in health care today?

A brief look at these statistics and trends in health care on the social web should help organizations understand the impact of engaging with social media tools to help in spreading their message. It does not matter if you are a pharma company trying to connect with patients, or ...

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3 comments - Posted by cheyennejack at 11:07 PM - Categories: Healthcare | SEO / Marketing | Social Media

Nov 12 2008

4 Reasons Social Networking Websites Should Go Corporate

At the Atlanta Jive Fall Road Show they talked extensively about social networking websites in the corporate arena for marketing. They outlined several success stories including Nike+ , a corporate social network launched in 2006.

Today, I was passed on this article talking about Nike+ and some of its successes. While a good article it feels more geared more toward asking "if this will be a successful model" rather than recognizing that indeed "it is a successful model" and explaining how they have become and will continue to be successful.

Corporate social networking websites have barely splashed the bucket. Here are a 4 reasons why they will succeed and change business and marketing completely.

Social Network Theory and Evolution

There will always be an unlimited number of vertical..

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2 comments - Posted by cheyennejack at 7:00 PM - Categories: SEO / Marketing | Social Media